Advertised from 23 May 2025

Role

About Cyrenians

For over 50 years, Cyrenians has tackled the causes and consequences of homelessness. We understand that homelessness is complex, and there is no ‘one size fits all’ solution. Our work is values-led and relationships-based, meeting people where they are and supporting them toward where they want to be. We believe in a Public Health Approach to Homelessness Prevention 

We currently support over 7,000 people annually through 49 projects across 7 local authorities and 4 national services. 

Read more about us and our values here

About the role

As a key member of the Leadership Team, the Director of Income Generation, Marketing & Communications will play a pivotal role in driving Cyrenians’ strategy. Core objectives include: 

• Drive Income Growth: Expand commercial income and fundraising activities to ensure financial sustainability. 

• Strategic Leadership: Set direction and manage resources for income generation, marketing, and communications. 

• Team Leadership: Lead a team of ~25, fostering collaboration and high performance. 

• Organisational Integration: Promote the role of income generation and communications across Cyrenians.

Key Responsibilities

Income Generation: 

• Diversify and grow income (grants, donations, commercial).

• Lead fundraising and develop innovative revenue models. 

Marketing & Communications: 

• Develop strategies to boost visibility and engagement. 

• Oversee digital presence and public profile. 

Strategic Partnerships: 

• Build and manage stakeholder relationships. 

• Represent Cyrenians externally. 

Staff Leadership: 

• Mentor and manage senior team members. 

• Promote professional development and policy compliance. 

Organisational Leadership: 

• Champion Cyrenians’ values and strategic alignment.

• Drive innovation, quality, and mission-focused impact. 

Person specification

Essential Skills & Experience: 

• Senior leadership in income generation, sales, marketing, or fundraising. 

• Strong financial, strategic, and stakeholder management skills. 

• Excellent communication at all levels. 

Values & Attributes: 

• Deep alignment with Cyrenians’ values (Compassion, Respect, Integrity, Innovation). 

• Relationship-driven, analytical, empathetic, and self-aware. 

• Strategic thinker with a growth mindset and decision-making strength.

Application notes

To apply

FWB are acting as Cyrenians' Executive Search advisors on this appointment.

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